The world-leading fair for architecture, materials and systems for commercial building, housing construction, and interior fitting of old and new structures takes place at the Munich Trade Fair every two years.
Lasa Marmo Ltd. was on-site together with other natural stone processing firms of South Tyrol (Südtirol) and participated with a shared stand. IDM South Tyrol, the official export organization from Italian province of Bolzano, was responsible for the organization of the 190 m2 stand. "It was very fascinating and interesting" says Sabine Patscheider, sales manager at Lasa Marmo, who took care of the stand during all six days. According to Patscheider, it is "A very huge fair with a noticeable large number of international visitors" and continues: "We would like to thank all visitors who showed interest in the natural stone of South Tyrol, and the Lasa Marble in particular."
The impression of internationality is also proven by facts. According to the press release of BAU Munich, 80’000 visitors were from abroad. Leading the neighbors from Austria, Switzerland, and Italy, followed by visitors from Turkey, Russia, China, South Korea, the U.S.A., and India. 95 % are industry experts, i.e. architects and engineers. For them, the fair is a pool for figuring out the direction of new trends and novelties of the branch.